Influencer Marketing Lead for LTK

Cluj Napoca, Cluj, Romania
Full Time
Mid Level

Ana Luisa is a Brooklyn-based e-commerce jewelry brand with a simple, but clear-cut idea that high-quality jewelry shouldn't cost the planet. We believe that how we create our pieces matters just as much as why people wear them, and that luxury shouldn't be defined so narrowly and designed for so few. We design, craft, and deliver exceptional everyday pieces for everyone, priced fairly and produced ethically to create a positive impact for both people and the planet.


About the job:

For our Cluj (Romania) office, we are looking for a highly skilled Influencer Marketing Lead for LTK (formerly RewardStyle) with a strong background in working with affiliate influencers for DTC brands. The ideal candidate will have experience building scalable affiliate campaigns and working with various creators and agencies, with a focus on the LTK platform. 

 

What you’ll be responsible for:

1. Manage End-to-End LTK Influencer Partnerships from Influencer Sourcing and Selection to KPI tracking and optimizations

  • Source a healthy mix of top-performing repeat creators and new talent that meet performance benchmarks
  • Track results, generate monthly post-mortem reports, and apply insights using attribution and internal tools

2. Elevate and scale the LTK Channel by refreshing current internal processes to reach higher results, as well as generate UGC 

  • By Q4, develop a refreshed LTK playbook covering creator types, platform pushes, verticals, and revenue goals
  • Secure 5+ LTK UGC content assets/month for advertising repurposing

3. Operational and Strategic Account Management: 

  • Own the full lifecycle of partnerships: sourcing, outreach, deal negotiation, execution, and reporting
  • Collaborate cross-functionally with team members to support growth and sales strategies
     

What you'll bring:

  • Fluent in English (spoken and written) 
  • 2+ Years of experience in influencer marketing, affiliate partnerships, or sales & negotiations
  • Experience in using the LTK platform is a great plus
  • Excellent written communication and presentation skills
  • Comfortable working with large creator databases & comfortably uses Google Sheets for internal purposes and reporting
  • Organized with strong project management skills and the ability to prioritize
  • Analytical and performance-driven; excited by metrics like ROAS and New Customer CPA
  • Cooperative, adaptable, and a true team player
  • Ambitious, proactive, and attentive to detail

     

Why You’ll Love The Role

  • You’ll directly impact a high-growth channel and manage a high-budget influencer program autonomously
  • Work alongside a supportive, data-savvy team
  • You’ll get to build long-term relationships with amazing digital creators
  • You’ll play a critical role in shaping our affiliate and UGC strategies
  • A creative and ambitious team culture, and room for growth
 

What you’ll love about us / Benefits:

  • Health Insurance and Wellness: Employer-paid health plan (Regina Maria), Gym subscription paid by the company (7 Card)
  • Vacation and Time Off: 21-30 days of paid PTO/ year,
  • Flexible WFH policy: 2 days in office, 3 from home
  • Brand Perks: Employee discount;
  • Office Perks: Fully-stocked kitchen filled with unlimited coffee and tea, Goodies on Wednesdays
  • Events: Quarterly team events
  • Professional development: Annually budget for your professional development; Bookster subscription
  • Other: Commuter benefits (monthly reimbursement), Fun & friendly company culture, Tech equipment provided by the company.
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